All Marketing Databases
- Gale Business: Insights This link opens in a new window
Brings together company profiles, brand information, rankings, investment reports, company histories, chronologies, and articles.
- CBA - Consumer Brand Analytics This link opens in a new windowIncludes analytics for brand market size, demographics, brand loyalty/switching, social media, and sports fan involvement for 200+ consumer brands in 19 product categories.
- Gale Business: DemographicsNow This link opens in a new window
Provides standard or customized demographic consumer or business information using survey data from the U.S. Census, EASI, and Simmons (including Experian's Mosaic Lifestyles groupings), presented, by comparison, ranking, or summary.
- IBISWorld This link opens in a new window
Research reports with analysis on over 700 U.S. industries.
- Mergent Intellect This link opens in a new window
Provides access to private and public U.S and international business data, industry news, executive contact information, industry profiles, demographic data, and much more.
- Mergent Online This link opens in a new windowReplaced by Mergent Market Atlas. No longer available after June 2025.
Full public company details, annual reports, 15 years of financials, company history, long-term debt, SEC filings, country reports.
- Mintel Reports This link opens in a new window
Offers consumer market reports and trends for US and international marketplaces, including advertising.
- e-books - RKMA Market Research Reports This link opens in a new window
Market research handbooks that support MBA, marketing, hospitality management, and sports management subject areas.
- SBRnet: Sports Business Research Network This link opens in a new windowFeaturing SMA - Sports Market Analytics. Focuses on the sporting goods and sports marketing industry (including professional and college sports, as well as consumer usage) and features market research and industry news covering: sports equipment sales, sports participation, sporting facilities, sports broadcasting, sports sponsorship, and sports marketing.
- Statista This link opens in a new window
Find statistics, consumer survey results, and industry studies on a variety of topics.
