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Strategic Management Textbook
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BUSN 495 Required Course Materials
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Strategic Management Textbook
The purpose of a business plan reading
Business ideas, business models and feasibility reading
Industry and market analysis reading and resources
Sources of industry and market information
Company description reading and resources
Organization and management plan reading and resources
Product and services plan reading and resources
Operations plan reading and resources
Marketing plan reading and resources
Financial plan reading and resources
Global expansion reading
Global expansion information sources
Strategic Management Textbook
Textbook
Mastering Strategic Management
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